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Particls is now in Public Beta

After many months of anticipation, Particls is going public beta on Monday, May 28.

"Particls (formerly known as Touchstone) is a filtered news reader or widget that learns what you care about and alerts you to important news and information while you work.

http://www.particls.com

A little about Particls - for end users
The web is just too big. No one has time to keep track of all the sites, conversations and interesting bits and pieces that are out there. We each have real work to do and lives to live!

Particls helps you track your favorite sites and applications by displaying desktop alerts for important changes. So what if you could subscribe to the sites you like best, and then when they change you’re notified. Particls can even work out how important the new information is and display an alert that is proportional to its importance to you.

For example, general information might be displayed on a news ticker, important stuff might appear on a popup alert and urgent information might be SMS’d to your phone.

Think of it like a highly advanced widget or filtered feed reader.

A little about Particls - for bloggers and site owners
Through the Particls partner program, bloggers and site owners can create a custom version of Particls. They can change the skin, default feeds and default Attention Profile to give users their own branded desktop notification system.
By integrating Particls into their site, partners get more return traffic, their brand on desktops everywhere and a share of revenue.

This service is free for partners to participate in. Learn more at http://www.particls.com/intouch

A little about Faraday Media
Particls is owned and operated by Faraday Media. Faraday was founded by 2 ‘Twenty Something’ Australian entrepreneurs.

Faraday Media focuses on helping users deal with information overload by creating tools that generate a highly personalized view of worldwide information and entertainment media.

The company has been in operation since July 2006 (product development started earlier in January 2006). In that time it has launched Alpha and Beta versions of Particls to over 4000 self-subscribed testers, secured Angel Funding and attracted attention from global media and financial services brands as well as high-profile technology leaders.

The company has also been an active contributor to the community founding the APML and Media 2.0 workgroups and open sourcing some of its software.”

More Information:
http://www.particls.com

Particls - Attention management engine. Keep track of news and alerts with user defined rules. (Note: company was formerly known as Touchstone.) (added to eHub on Mar 29, 06)

Posted May 28, 07

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Emily Chang is an award-winning strategic designer and co-founder and principal of Ideacodes.com, a web consultancy in San Francisco that focuses on the design and user experience of next generation websites, social applications and networked communities. Learn more...
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